Course Syllabus
Course: BUS 2200
Division: Business and Applied Tech
Department: Business
Title: Business Communication
Semester Approved: Spring 2019
Five-Year Review Semester: Summer 2024
End Semester: Fall 2024
Catalog Description: In this course, students learn highly marketable skills in preparing strategic professional business documents and presentations. Students explore a variety of problem-solving approaches typical in a professional environment. This course includes employment document preparation, as well as job interview strategies and techniques. BUS 2200 is required for the Associate of Science Business degree. Skills learned in this course are valuable to students in any major.
Semesters Offered: TBA
Credit/Time Requirement: Credit: 3; Lecture: 3; Lab: 0
Justification: Business Communication is a core course for the ASB (Associate Science of Business) and for other certificates in the Business Department. This course also fulfills the writing requirement for select CTE AAS programs.
BUS 2200 is a prerequisite for business majors at the universities in Utah and has been articulated as a direct transfer with the state schools.
Student Learning Outcomes:
The student will be able to produce professional messages and reports using proper grammar, punctuation, spelling, word usage, etc. Students will be assessed by the instructor through individual written assignments, team projects, and exams.
The student will be able to give professional oral presentations to peers based on industry best practices and criteria established in class discussions. Students will be assessed in class by the instructor and peers using pre-established rubrics.
The student will be able to produce a professional cover letter, resume, and reference sheet. Students will be assessed by the instructor through written assignments and exams.
The student will be able to positively contribute to team projects. Students will be assessed by both the instructor and peers using pre-established rubrics.
The student will demonstrate his or her understanding of the process of communication from the positions of “receiver” and “sender” in a variety of business and professional contexts. Students will be assessed through assignments, exams, and projects.
Content:
Communication Foundations
The Writing Process in the Digital Era
Workplace Communication
Reports, Proposals, and Presentations
Employment Communication
Grammar and Mechanics in Professional Communication
Key Performance Indicators:
Participation questions/attendance 15 to 25%
Written assignments (including final team research project) 40 to 50%
Midterm and final exams 10 to 20%
Language arts exam 5 to 15%
Oral presentations 5 to 15%
Representative Text and/or Supplies:
Guffey & Loewy, Business Communication Process and Product, Cengage Publishing, current edition or equivalent.
Pedagogy Statement:
Course content will be delivered through interactive class discussions, projects, team assignments, real-world application, a team research project, lecture, oral presentations, exams, and reflection.
Instructional Mediums:
Lecture
Maximum Class Size: 30
Optimum Class Size: 24
